All Products

Illuminating Face Primer

Great for: Normal, combination, dry, and dull skin Get glowing—this face primer multitasks to prep y...

Hydrating Face Primer Large

Great for: Normal, combination, and dry skin Refresh your complexion pre-makeup with a powerful boos...

Hydrating Face Primer - Small

Great for: Normal, combination, and dry skin Refresh your complexion pre-makeup with a powerful boos...

Hydrating Face Primer

Great for: Normal, combination, and dry skin Refresh your complexion pre-makeup with a powerful boos...

C-Brightening Putty Primer

Great for: Oily, dry, and combination skin Makeup primer, meet skincare—our best-selling Putty Prime...

Brightening Lavender Face Primer- Small

Great for: All skin types Shift your skin back to neutral with this color-correcting face primer. In...

Blemish Control Face Primer- Small

Great for: Oily and irritated skin Don’t just cover blemishes—get them under control and put your be...

Blemish Control Face Primer- Large

Great for: Oily and irritated skin Don’t just cover blemishes—get them under control and put your be...

Blemish Control Face Primer

Great for: Oily and irritated skin Don’t just cover blemishes—get them under control and put your be...

Acne Fighting Putty Primer

Great for: Acne-prone, combination, and oily skin Transform your skin into a smooth canvas (with or ...

Putty Blush Brush

A blush brush that easily picks up cream and putty formulas to assist in easy application and blendi...

Professional Set of 12 Makeup Brushes

Talk about an e.l.f.ing amazing deal: 12 professional makeup brushes for $13! This full makeup brush...

Precision Sculpting Brush

The Precision Sculpting Brush is a densely packed and slightly curved sculpting brush that is perfec...

Precision Powder Brush

2018 PETA2 Libby Awards Best Vegan Makeup Brush! This loosely bound, large shaped Precision Powder B...

Precision Foundation Swirl Brush

This Precision Swirl Foundation Brush has a fluid reservoir to swirl and blend liquid foundation smo...

Precision Airbrush Blender

A premium brush designed for precision application of products. This tightly bound angled brush is d...

Precise Blending Brush

Create perfectly defined and diffused eyeshadow looks like a pro with no more harsh lines! This must...

Powder Brush

Use on the face to apply, blend or contour powder products evenly and flawlessly. The soft rounded c...

Powder Blurring Brush

Previously Selfie Ready Powder Brush This medium-sized densely packed blurring brush distributes pow...

Pointed Powder Brush

2014 Total Beauty Reader's Choice Award Winner! This Pointed Powder Brush allows targeted applicatio...

Multi-Use Face Brush

Introducing: your new go-to face makeup brush for all your complexion needs. This multi-use, 2-in-1 ...

Liquid Bronzer & Contour Duo Brush

Create a sun-kissed, sculpted beat with this dual-ended brush, designed for effortlessly applying Ca...

Liquid Blush Brush

An angled liquid blush brush with soft, dense bristles designed for use with Camo Liquid Blush. Appl...

Kabuki Makeup Brush

This synthetic haired kabuki brush is soft, absorbent and can be used with wet or dry product. The c...